What The Frac? is more than a podcast; it’s a community for growth-minded founders, executives, and fractional leaders redefining what it means to scale smart. From marketing to operations, our episodes spark real conversations about what’s working in business today. With a rapidly expanding audience of entrepreneurs and executives across LinkedIn, YouTube, and live events, we connect brands with the people building the next generation of companies.
What The Frac?
Where Business Leaders Come to Think (and Laugh) Like a C-Suite.
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Featured Episodes
Identity Marketing: How to Make Your Brand Unforgettable
In this episode, we sit down with Veronica Romney dives deep into how identity shapes marketing and why brand loyalty goes way beyond your logo.
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Branding vs. Rebranding: How to Build a Lasting Brand with Human Connection
In this episode, brand strategist and author Reilly Newman dives deep into the human psychology behind branding and rebranding.
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AI, Leadership & Experimentation: Think Like a CEO
In this episode, Arielle shares insights on fostering a culture of experimentation, leveraging AI, and cultivating leadership skills for high-performing teams.
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